Directory

The Software Otto Recommends

77 business tools hand-picked across 20 categories. Every entry is a tool we have used, tested, or vetted for our recommendation engine. Click any card to see why it made the list.

77 tools

Featured
ActiveCampaign logo

ActiveCampaign

Email Marketing

Email marketing and sales automation

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Featured
AdCreative.ai logo

AdCreative.ai

AI Tools

AI-generated ad creatives for paid media

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Featured
Brevo logo

Brevo

Email Marketing

Email, SMS, and CRM in one platform

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Featured
ClickUp logo

ClickUp

Productivity

One app to replace them all

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Featured
Close logo

Close

CRM & Sales

Sales CRM with built-in calling and email

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Featured
Deel logo

Deel

HR & Payroll

Global payroll, contractor, and compliance management

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Featured
ElevenLabs logo

ElevenLabs

AI Tools

Realistic AI voice generation and cloning

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Featured
Gusto logo

Gusto

HR & Payroll

Payroll, benefits, and HR for small businesses

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Featured
Lindy logo

Lindy

AI Tools

Build AI agents without code

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Featured
Manychat logo

Manychat

AI Tools

Chat marketing on Instagram, FB Messenger, and WhatsApp

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Featured
monday.com logo

monday.com

Productivity

Work OS for teams that need flexibility

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Featured
OnlineJobs.ph logo

OnlineJobs.ph

Talent & Jobs

Hire full-time Filipino virtual assistants

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Featured
PandaDoc logo

PandaDoc

Documents & E-sign

Document automation, proposals, and e-signatures

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Featured
Xero logo

Xero

Accounting

Cloud accounting for small business

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Featured
ZoomInfo logo

ZoomInfo

Sales Intelligence

B2B contact database and sales intelligence

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Adwisely logo

Adwisely

E-commerce

Automated retargeting ads for Shopify

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AiSDR logo

AiSDR

AI Tools

AI sales rep that books meetings

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Amplemarket logo

Amplemarket

Sales Intelligence

All-in-one AI sales platform

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AWeber logo

AWeber

Email Marketing

Email marketing for small businesses and creators

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BLACKBOX AI logo

BLACKBOX AI

AI Tools

AI coding assistant for developers

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Bokun logo

Bokun

Scheduling & Booking

Booking platform for tours and activities

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Bookyourdata logo

Bookyourdata

Sales Intelligence

Real-time verified B2B email lists

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Bright Data logo

Bright Data

Web Data & Scraping

Enterprise web data and proxy network

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Browse AI logo

Browse AI

Web Data & Scraping

No-code web scraping and monitoring

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CallHippo logo

CallHippo

Voice & Phone

Virtual phone system for business

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Campaign Monitor logo

Campaign Monitor

Email Marketing

Beautiful email marketing for design-conscious teams

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Capsule logo

Capsule

CRM & Sales

Straightforward CRM for small businesses

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ClickMagick logo

ClickMagick

Affiliate & Tracking

Link tracking and conversion attribution

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CloudTask logo

CloudTask

Talent & Jobs

On-demand sales and customer support teams

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Cloudways logo

Cloudways

Hosting & Infrastructure

Managed cloud hosting on DigitalOcean, AWS, GCP

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Connecteam logo

Connecteam

HR & Payroll

Operations and communications platform for deskless teams

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CrankWheel logo

CrankWheel

Voice & Phone

Instant screen sharing for sales calls

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Demodesk logo

Demodesk

CRM & Sales

Sales meeting platform with AI coaching

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Diginius logo

Diginius

Marketing & Funnels

Digital marketing intelligence and optimization

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DropGenius logo

DropGenius

AI Tools

AI store builder for dropshipping

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Finale Inventory logo

Finale Inventory

Warehouse Management

Multi-channel inventory and warehouse management

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FlexiQuiz logo

FlexiQuiz

Marketing & Funnels

Online quiz and assessment maker

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folk logo

folk

CRM & Sales

Modern, lightweight CRM for relationship-driven work

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Foxit logo

Foxit

Documents & E-sign

PDF editor and e-signature platform

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Increff logo

Increff

Inventory Management

AI-driven inventory management for retail

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Instapage logo

Instapage

Marketing & Funnels

Enterprise landing page platform

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Kartra logo

Kartra

Marketing & Funnels

All-in-one marketing platform with webinars

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Keap logo

Keap

CRM & Sales

CRM, sales and marketing automation for small business

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Kixie logo

Kixie

Voice & Phone

Sales dialer with CRM integration

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Lasso logo

Lasso

Affiliate & Tracking

WordPress plugin for affiliate link management

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Leadpages logo

Leadpages

Marketing & Funnels

Landing pages and lead capture without a developer

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lemlist logo

lemlist

Email Marketing

Cold email outreach with personalization at scale

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LiveChat logo

LiveChat

Customer Support

Customer service platform for online businesses

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Lusha logo

Lusha

Sales Intelligence

Verified B2B emails and phone numbers

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Marketing 360 logo

Marketing 360

Marketing & Funnels

All-in-one marketing platform for small business

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Melio logo

Melio

Accounting

B2B payments and accounts payable

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MRPeasy logo

MRPeasy

Inventory Management

Manufacturing ERP for small manufacturers

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Nutshell logo

Nutshell

CRM & Sales

Sales CRM and email marketing for small teams

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Outgrow logo

Outgrow

Marketing & Funnels

Interactive content: quizzes, calculators, assessments

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PartnerStack logo

PartnerStack

Affiliate & Tracking

B2B SaaS partner platform

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Readymode logo

Readymode

Voice & Phone

Predictive dialer for high-volume sales

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Reply.io logo

Reply.io

Email Marketing

AI-powered sales engagement and outbound

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Rewardful logo

Rewardful

Affiliate & Tracking

Affiliate marketing for Stripe-powered SaaS

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RocketReach logo

RocketReach

Sales Intelligence

B2B contact info for prospecting

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Rokt Aftersell logo

Rokt Aftersell

E-commerce

Post-purchase upsells for Shopify stores

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SalesAR logo

SalesAR

Sales Intelligence

Outbound sales as a service

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Salesflare logo

Salesflare

CRM & Sales

CRM that fills itself with data automatically

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Seamless.AI logo

Seamless.AI

Sales Intelligence

Real-time AI search engine for B2B sales leads

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SiteGround logo

SiteGround

Hosting & Infrastructure

Managed WordPress and web hosting

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Spiky.ai logo

Spiky.ai

CRM & Sales

AI coaching for sales calls

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Streak logo

Streak

CRM & Sales

CRM that lives inside Gmail

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Tapfiliate logo

Tapfiliate

Affiliate & Tracking

Affiliate, referral, and partner tracking software

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The Point Co. logo

The Point Co.

Marketing & Funnels

Marketing technology for ambitious brands

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Tidio logo

Tidio

Customer Support

Live chat and chatbots for e-commerce

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Tradify logo

Tradify

Scheduling & Booking

Job management software for trades businesses

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Treble.ai logo

Treble.ai

CRM & Sales

WhatsApp marketing and sales for B2C

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Trendsi logo

Trendsi

E-commerce

Fashion dropshipping and fulfillment platform

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Turbotic logo

Turbotic

Automation

Automation and AI orchestration platform

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Unbounce logo

Unbounce

Marketing & Funnels

AI-powered landing page builder

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Vida Global logo

Vida Global

AI Tools

AI voice assistants for businesses

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Volza logo

Volza

Sales Intelligence

Global import/export trade intelligence

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Wrike logo

Wrike

Productivity

Project management for marketing and ops teams

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